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Home » Latest Articles » Automobili Pininfarina Unveils Exclusive ‘One-of-One’ Masterpiece
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Automobili Pininfarina Unveils Exclusive ‘One-of-One’ Masterpiece

Sam AllcockBy Sam Allcock08/09/20243 Mins Read
Monterey Car Week 2024 teaser
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Automobili Pininfarina, the renowned luxury car manufacturer, will showcase an extraordinary coach-built masterpiece at this year’s Monterey Car Week. This highly anticipated world premiere marks the return of the Italian marque to the prestigious automotive event.

The new vehicle, described as a unique sculptural statement, represents the pinnacle of bespoke automotive craftsmanship. This ‘one-of-one’ model embodies Automobili Pininfarina’s brand philosophy, ‘Dream Cars, Made Real’, blending exceptional design with unparalleled artisanal skills. The car’s development involved close collaboration between the company’s design team and the client, ensuring a creation that is as personal as it is innovative.

Handcrafted in Cambiano, Italy, by skilled artisans, the vehicle celebrates timeless design and purity of form. While detailed specifications remain under wraps, a single image released today provides a tantalising glimpse of its ultra-luxury design and highly customised features. Once unveiled, the car will be shipped to its North American owner.

Paolo Dellachà, CEO of Automobili Pininfarina, expressed his enthusiasm about this milestone. “Delivering our first coach-built creation to a client is an exceptionally exciting moment for the brand. This vehicle embodies our promise made last year at Monterey, showcasing our design, engineering, and artisan production capabilities. It is a testament to our ability to bring our clients’ dreams to fruition.”

In addition to the exclusive vehicle unveiling, Automobili Pininfarina will host its inaugural Battista Owners’ Parade during the event. Up to ten Battista vehicles will participate, highlighting the evolving ownership experience and the brand’s commitment to enhancing client engagement.

This marks the fifth consecutive year Automobili Pininfarina has participated in Monterey Car Week, reinforcing the event’s status as a premier platform for showcasing the brand’s exceptional vehicles. Last year’s event featured the debut of the B95 Hyper Barchetta and the PURA Vision design concept, which previews the future direction of the marque’s design language.

For 2024, the design team worked closely with a prominent collector and existing Battista owner to conceive and build this bespoke vehicle, ensuring it stands out as a significant design and technical statement. This effort continues the brand’s long-standing tradition of coach-building excellence, a heritage that dates back to 1930.

The introduction of this unique masterpiece at Monterey Car Week not only celebrates Automobili Pininfarina’s rich history but also sets the stage for the next generation of Pininfarina icons. Enthusiasts and collectors alike will have the opportunity to experience the brand’s commitment to creating unparalleled automotive art.

For further details, visit Automobili Pininfarina’s media hub at automobili-pininfarina.com/media-hub.

‘one-of-one’ automobili exclusive masterpiece pininfarina unveils
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