Luxury automaker Automobili Pininfarina has announced the appointment of Braman Automobili Pininfarina of Palm Beach as its newest retail partner for North America. Located in West Palm Beach, Florida, the new dealership strengthens the brand’s world-class network of luxury performance car specialists.
The partnership will offer current and prospective owners of the Battista and B95 hypercars a highly personalised sales and ownership experience in Florida, a key market for Italian luxury cars. Automobili Pininfarina’s retail partners in the state, including Braman Automobili Pininfarina, will ensure clients enjoy exclusive access to the brand’s prestigious vehicles.
This announcement comes during a highly successful US tour for the brand, which has already seen the Battista and B95 Gotham showcased in cities such as Los Gatos, Newport Beach, Beverly Hills, and Salt Lake City. A distinguished presentation of both vehicles was also held at the Las Vegas Concours luxury auto show, where select members of Robb Report’s RR1 private club and The Concours Club had the opportunity to experience the performance and design of Automobili Pininfarina’s hypercars.
Paolo Dellachà, CEO of Automobili Pininfarina, commented on the importance of the Florida market, saying: “Florida holds a special significance for us as the home of several of our vehicles. It continues to be a highly receptive market for Italian luxury, and we are excited to meet the needs of our esteemed clientele here with our newly appointed West Palm Beach retail partner. This new partnership ensures we can meet the substantial demand for our vehicles in Florida, connecting us with automotive connoisseurs and providing them with the pinnacle of luxury and performance.”
Alex Shack, Dealer Principal at Braman Automobili Pininfarina of Palm Beach, expressed his excitement about joining the brand’s prestigious network. “We are honoured to join Automobili Pininfarina’s prestigious network and bring the exceptional Battista and B95 to South Florida,” he said. “The demand for high-performance luxury vehicles is stronger than ever here, and our team is thrilled to offer clients an exclusive experience with these masterpieces of Italian craftsmanship and cutting-edge innovation.”
This partnership marks a significant step in Automobili Pininfarina’s US expansion, underscoring the brand’s commitment to providing bespoke luxury cars tailored to the individual preferences of its clients. The B95 Gotham, a one-of-a-kind creation inspired by the billionaire Bruce Wayne, is the latest example of the brand’s ability to blend performance with unique, personalised design. The vehicle, the result of a collaboration with Warner Bros. Discovery Global Consumer Products, embodies the luxurious lifestyle and cutting-edge technology one might expect from the visionary entrepreneur and philanthropist.
Automobili Pininfarina’s growing presence in North America reflects the brand’s mission to deliver “Dream Cars, Made Real,” providing an unparalleled level of luxury and craftsmanship for the most discerning car enthusiasts. For more information, potential clients can visit Braman Automobili Pininfarina of Palm Beach at BramanAPFpalmbeach.com.