Falken Tyres has announced the extension of its partnership with the ADAC RAVENOL 24h Nürburgring race, confirming its involvement at the prestigious motorsport event until 2028. The Japanese tyre brand has been a mainstay of the gruelling endurance race at the Nürburgring Nordschleife since 1999, with its teal and blue Porsche 911 GT3 R cars becoming favourites among spectators. The latest agreement underscores Falken’s commitment to high-performance motorsport and its longstanding association with the iconic circuit.
A highlight of the Nürburgring weekend, Falken’s involvement goes beyond competing. Alongside the 24-hour race, the brand’s popular Falken Drift Show has become a staple, where fans can watch professional drivers, including Falken’s own team, perform high-speed stunts. ADAC race manager Walter Hornung remarked on the value Falken brings to the event, saying, “With its impressive racing cars, Falken Motorsports is a prominent name on the starting grid, and the brand is also a fixture on the 24h weekend with additional activities that the fans love. The continuation of this partnership is fantastic news for spectators and for the Nürburgring itself.”
Over the years, Falken has used the demanding conditions of the Nürburgring 24h as a testing ground for its latest tyre technologies. Competing in one of the world’s most challenging endurance races allows Falken to refine its products under real-world pressure, directly translating to the development of its commercial tyres. Markus Bögner, managing director and CSO of Falken Tyre Europe, noted the significance of the partnership, stating, “We have been part of the 24h race at the Nürburgring since 1999, establishing our reputation as a high-performance brand. This renewed agreement reflects our ongoing commitment to showcasing our capabilities in such a prestigious environment.”
The renewed agreement with the ADAC follows a successful weekend for Falken in which the #3 car, driven by Alessio Picariello and Klaus Bachler, achieved victory in the Nürburgring Endurance Series (NLS) race, marking Falken’s fifth win this season. This success cements the brand’s position as a competitive force at the Nürburgring and highlights its contributions to motorsport innovation.
With Falken’s partnership confirmed for another four years, fans can anticipate more thrilling moments at future Nürburgring events, both on the track and in the fan-favourite shows the brand hosts. As driverless technologies and tyre advancements continue to evolve, Falken is committed to using the Nürburgring’s demanding conditions to push the boundaries of performance and endurance in motorsport.
The upcoming seasons promise not only competitive racing but also a platform for Falken to test and develop its latest innovations, offering motorsport enthusiasts a deeper connection with the brand through both technology and memorable fan experiences. For more information visit www.falkentyre.com